Welcome to Smart SEO Services, We are the leading Search Engine Optimisation (SEO) company and consultancy in the northwest and our website solutions are designed to increase your rankings across all the major search engines.
Why Smart SEO Services ?
We understand that you can try to improve your site without the help of an experienced consultant, but if you don’t understand the mechanics behind SEO, you can actually make mistakes that can seriously damage your business.
Would you try to fix your car if you didn’t know what you were doing?
Our aim is to maximize your website’s visibility, while making it more efficient and increasing your bottom-line. With this in mind, we firmly believe we represent the best SEO Services has to offer. Have a look at our SEO Case Studies for more information.
Just some examples of what Smart SEO Services can do for you:
Why Hire an SEO Specialist At All?
Any entrepreneur worth their salt knows that their web presence can make or break them. It’s not just that you have to have a site either: there’s far more to it than that. The website must be optimized for search engines as these days one of the main ways potential customers will find them is by using a site like Google. If you don’t feature high up the page rankings, your site is letting you down and your business is not doing as well as it could be. To realise your full potential as an entrepreneur, you need to harness the power of the internet: SEO Services will help you do just that.
Now, here’s the science part: search engines use software programs called “spiders” to “crawl” through web pages looking for certain key words, phrases and other criteria. After the sites have been crawled, their findings form a database so that when a user enters something in the search box the software built into the engine itself does some sums and displays the most applicable results. This is a very simplified explanation and Smart SEO Services staff can go through it in more detail if you like.
SEO can be very complex and there’s a vast array of factors, both internal and external, at play and the whole field is constantly changing. The learning curve can be frustrating, expensive and time consuming. Why pull your hair out, spending money and wasting time trying to work it all out when you can bring in the experts? The Smart SEO Services team is highly experienced and can often see right away what needs doing so it won’t take as long as you might think.
With so much competition online if you really want to have an effective web presence, you should talk to Smart SEO Services to find out how you can start climbing those search engine pages.
We Keep Up With The Technology So You Don't Have To...
With the programming that goes into the major search engines like Google, Yahoo and MSN, nothing stays the same for very long so what might have worked a month ago just won’t cut it this week. This can be a major headache for even a fairly experienced webmaster and is another reason why you should consider using Smart SEO Services. We take all the legwork out of it and keep abreast of what’s trending from week to week and from site to site. We can tweak and fine-tune your website to keep you at the top end of the page rankings, leaving you to concentrate on running your business. Don’t get left behind – stay ahead of the game with Smart SEO Services.
Selecting Your SEO Consultant
Here at Smart SEO Services we see many companies offering SEO consultancy expertise and as with anything in life, some are good and some are bad. And some are downright awful.
To avoid the cowboys, follow these simple steps:
PRICING – Does the agency offer itself at the current market rate?
If they seem too good to be true, they usually are.
TIMING - SEO is not something you can action overnight and anyone telling you so is probably only out to make a fast buck. The process is organic and complex in nature and does take time. Anyone claiming to show you results in a day or two is a liar.
PLANNING – Does the consultancy have a realistic plan to present to you? Can they explain what they’re going to do using every day language? As soon as you hear jargon or anything you don’t understand, ask them to tell you what it means in layman’s terms. If they can’t, then they’re probably bluffing.
TESTIMONIALS – Ask to see some of their previous work and check with the companies in question to see if the SEO consultancy is as good as it claims to be. This is cast iron proof and should remove any doubts you may have.
DON’T BE PUSHED INTO IT – If they’re urging you to sign on the dotted line, ask for some time out to think about it. This will give you the chance to check their performance and allow you to meet with other potential SEO Services may have to offer. It’s a big step and you want to make sure you take the right one, after all …
Top Tips from Smart SEO Services
With literally billions of websites floating around out there, improving your SEO is a sure fire way of building your business and hiring an SEO expert is the easiest way to go about it.
In the meantime, there are a few things you can do yourself right away:
FRESH CONTENT – All the major search engines love new pages to crawl through. If you add quality copy with a few key words and phrases to your website on a regular basis you can only be helping your page rankings. This could take the form of a blog and ideally it should be updated three times a week.
KEY WORDS – Don’t go mad with them! Ask anyone at Smart SEO Services and they’ll tell you that search engines will lower your ranking if you’re just listing relevant words over and over. This is known as “keyword stuffing” and when you find yourself slipping down the listings, it’s Google’s way of telling you to get stuffed!
FOCUS - Try to limit yourself to one main keyword phrase per page. If you use multiple phrases, the crawl won’t be as effective in picking up what your site is all about.
START RIGHT – If your website is new, try to get a link from a few established pages to help increase the traffic to your page. It was also reduce the time it takes the search engine spiders to crawl your site.
NARROW THE SEARCH RESULTS – You do this by using key phrases rather than single words. Imagine being a user looking for a garage for an MOT. They wouldn’t just type “MOT” into the engine, they’d put “MOT garage Manchester”.
BACKLINKING – Get plenty of quality backlinks to your site.
IMAGES – Use keywords and key phrases to caption them.
CREATION – If you’re starting up a brand new site from scratch, make sure your web designer knows his onions and develops it with SEO built in. Of course, if you choose Smart SEO Services we will do this for you
Above all, any good SEO company will be completely transparent with you. You should be able to ask any questions you want – even if you feel slightly uncomfortable at the time – and you should always be given a straight answer in understandable language. With that in mind, if you’re serious about improving your site’s SEO why not ask for a free, no obligation consultation with us today, here at Smart SEO Services? We look forward to hearing from you …